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Leader At Work

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There is no one optimum leadership style.

We must think audience. Whom are we leading?

Good leadership can only be defined in its application context rather than a role model with an amazing suite of skills. Is good leadership the domain of the person or the situation?


Leadership incorporates two factors. The first one is you must know the audience you are leading and secondly, your leadership style which will very much depend on your personality type. For example, if you are leading a group of highly technical executives and began to motivate them by an enthusiastic, energetic, ebullience hyped presentation, then it is very likely that they would not be over reactive to this style of approach. Technical executives will react best to a more pragmatic approach, with less of the, what they consider to be, an unnecessary and over-emotive, artificial delivery.

On the other hand, if you are chairing a sales convention and you present an enthusiastic, positively charged, good to be with persona, then this type of presentation is likely to provoke a very positive reaction. So the first conclusion we can draw is that it is vital to know your audience in terms of personality profiling. But most commonly the audience you are leading will include all types, and in these circumstances, it is best to adopt a more neutral style focusing on the content and outcome.

Leadership is always contextual and relational. It can be described, but not defined. We cannot abstractly define the universal qualities of a successful leader. The role of Prime Minister, Archbishop, CEO and entrepreneur will have disparate objectives. The Prime Minister’s strategy must incorporate the political manifesto, the Parliamentary party and the voting trends. The Archbishop will promote positive morality and lead on spiritual matters. The CEO will focus on the needs of shareholders and employees and the stakeholders as incorporated within the CSR policy. The entrepreneur will view investment and ROI as their main preoccupation and concentration.

It would be difficult to define a leadership template which will embrace politics, religion, governance and profit-taking collectively and give equal emphasis to the differing strategies, functions and objectives.

We can conclude that successful leadership will respond to the composition of the audience and the personality or management style of the leader and I have outlined the individual skills of each personality type in the books Personality in the Workplace and Career Coaching by John Lowe.



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Guest Monday, 25 June 2018

What We Do

The move towards a ’coaching culture’ is a defining feature of today's commercial landscape.

Today's working environment is dynamic, fast forward and with a strong technology focus. Globalisation has created more competition. More competition has created tighter margins. The now is the future and shortermism is endemic.

The above scenario has meant that the structure of the workplace is highly project-oriented resulting in more change, more meetings and more challenges. To plan a definite career through this maze is difficult as job roles are not necessarily exponential within a defined corporate hierarchy.

This means that modern coaching strategy must have personal development as the primary focus and the marketplace as the secondary.

The Lowe Career Profiler will focus on you as an individual and guide you on a journey with the exclusive objective of securing quality employment. The knowledge you will gain and the skills you will achieve are career tools which you can apply throughout your working life to positively manage all events, such as redundancy, new applications, promotions and head hunts. When a doctor qualifies they must demonstrate their skills in practice. When a lawyer qualifies for the Bar they must demonstrate their communication skills in a courtroom. When an MBA student achieves their qualifications they must demonstrate their knowledge in the workplace. An MBA qualification means an employer has higher expectations of you as a manager, strategist and a leader.

The Lowe Career Profiler has been developed for MBA students and leads them on an informed journey, which will enhance their MBA qualifications by clearly demonstrating how you can apply it to the current job market.

The Four Working Styles

Unique to this coaching programme is the identification of your optimum working style, which profiles your personality at work. Knowing if you are an Analyst, Creative, Supporter or Influencer means you can now begin to concentrate on roles which are you-specific, resulting in higher performance and greater enjoyment at work.

The typology is based on expert primary research and captures the behaviours and trends currently in the job market.

First complete your unique Personality profile to understand your working style


The Analyst


The Creative


The Influencer


The Supporter

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